Crush a dating site
The two profiles won’t interact, meaning your Facebook friends won’t be able to see what your Dating profile says.And it should make dating app incumbents like Tinder and Bumble anxious.At F8, Facebook’s annual developer conference, Mark Zuckerberg announced a new dating service, simply called "Dating," that will exist right within the social network's own app.It will allow Facebook users to create separate profiles from their main Facebook accounts to pursue romantic connections.For example, if you're attending a concert, you'll be able to "unlock" your profile, so that potential matches who have said they're going to the same show can see it.The social network says it's going to start testing Dating later this year, and that it's not going to use information from the feature to target ads.
Facebook will also announce today that Dating is immediately coming to several new locations in South America and Asia, including the Philippines, Vietnam, Singapore, Malaysia, Laos, Brazil, Peru, Chile, Bolivia, Ecuador, Paraguay, Guyana, Uruguay, and Suriname.
Facebook says it won’t use data from Dating or Secret Crush to make content or advertising decisions.
For example, just because you add someone to your Secret Crush list doesn’t mean you will see more of their posts in your News Feed.
You can only send text-based messages when chatting for the first time, which Facebook describes as a safety measure.
Facebook will use a unique algorithm to match you with potential dates, based on “dating preferences, things in common, and mutual friends.” You will also be able to find romantic interests via shared Groups and Events.
Think of it like matching on Tinder or Bumble, except you get to hand-pick the specific friends you want to date ahead of time, instead of hoping their profiles show up in the queue. If the feelings are only one-sided, the unrequited lover’s identity remains secret.